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April 3, 2006

Author to give talk on advertising's image of women

Author Jean Kilbourne will give a talk titled "The Naked Truth: Advertising's Image of Women" on April 4 at 7 p.m. at the Merrill Cultural Center.

Photo of Jean Kilbourne

Author and lecturer Jean Kilbourne

Kilbourne is internationally recognized for her pioneering work on alcohol and tobacco advertising and the image of women in advertising. In this interactive presentation, she will explore the cumulative impact of advertising on individual attitudes, values, and behavior and on society as a whole. Kilbourne's book Can't Buy My Love: How Advertising Changes the Way We Think and Feel (Free Press, 2000) won the Distinguished Publication Award from the Association for Women in Psychology in 2000. She is also known for her award-winning documentaries Killing Us Softly, Slim Hopes, and Calling the Shots.

There will be a reception with light refreshments at 6:30 p.m., with the program at 7 p.m., and an author book signing at 8:30 p.m.

Contact Roberta Valdez for more information at (831) 459-2169 or rvaldez@ucsc.edu

Kilbourne's talk is sponsored by the UCSC Women's Center and Student Health Outreach and Promotion (SHOP)

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